2024 VPA News and Advertising Contest

Home and Garden ( Daily Group 3) Back

  • Place Name: First Place
    Contestant Name: The Virginian-Pilot
    Entry Title: The Composite Guys Best Of Winner
    Entry Credit: Ernie Chenault
    Judge Comment: Great job of mixing success in your "Best of" contest and then turning it into immediate sales. Love this ad. Nice work selling for this client.
  • Place Name: Second Place
    Contestant Name: Daily Press
    Entry Title: Peninsula Hardwood Mulch Spring Kick-Off
    Entry Credit: Lora Gibson
    Judge Comment: Love the art at the top and plant usage. Very well designed ad that takes the reader through the buying process in an orderly fashion. The goal is to sell product and this ad does the job.
  • Place Name: Third Place
    Contestant Name: Daily Press
    Entry Title: North Carolina Furniture Black Friday
    Entry Credit: Lora Gibson
    Judge Comment: Well organized ad. Most important message jumps out first with each other product line clearly called out. Good job of getting multiple coop dollars to cover the cost of this ad. My only suggestion would be to move the employee to the top. It's where my eye goes first since it has people. The building shot does have the sign - but is boring.
  • Competition Comment: None