Place Name: First Place Contestant Name: The Virginian-Pilot Entry Title: The Composite Guys Best Of Winner Entry Credit: Ernie Chenault Judge Comment: Great job of mixing success in your "Best of" contest and then turning it into immediate sales. Love this ad. Nice work selling for this client.
Place Name: Second Place Contestant Name: Daily Press Entry Title: Peninsula Hardwood Mulch Spring Kick-Off Entry Credit: Lora Gibson Judge Comment: Love the art at the top and plant usage. Very well designed ad that takes the reader through the buying process in an orderly fashion. The goal is to sell product and this ad does the job.
Place Name: Third Place Contestant Name: Daily Press Entry Title: North Carolina Furniture Black Friday Entry Credit: Lora Gibson Judge Comment: Well organized ad. Most important message jumps out first with each other product line clearly called out. Good job of getting multiple coop dollars to cover the cost of this ad. My only suggestion would be to move the employee to the top. It's where my eye goes first since it has people. The building shot does have the sign - but is boring.